Sustainable monoplastic packaging for Aveve Flour, Soezie and Niamh
But it doesn't stop here
The most sustainable packaging is the packaging you don't use. Arvesta is therefore doing further research into ways of reducing packaging, but again, without compromising on quality or shelf life. And not only flour, but also animal feed is critically re-examined for its packaging.
Sustainable monoplastic packaging for Aveve Flour, Soezie and Niamh
Together with the switch to the new packaging design, 100% of Aveve Flour's consumer packages of bread and baking mixes will be packed with the new, recyclable monoplastic film by 2023. The baking mixes of the brands Niamh and Soezie will also be in 100% recyclable packaging by then. Niamh is a forerunner because much of this packaging is already fully recyclable today. In addition to more sustainable packaging materials, we also aim at a reduction of 10 to 20% , which should be possible.
"Aveve Flour manufactures all its bread and baking mixes at its production site in Merksem. Aveve Flour had a brand new packaging developed for these products. It had to be recyclable, but not only that. Aveve Bloem does not want to make any concessions when it comes to quality and shelf life, because then food waste is lurking around the corner and that runs counter to sustainability. When it comes to food, sustainability is a complex story. We took all aspects into account and arrived at the best solution for our packaging, which became a monoplastic, consisting of one type of plastic and therefore more recyclable."
Annie Vermeire, Quality Manager Aveve Bloem
But it doesn't stop here
The most sustainable packaging is the packaging you don't use. Arvesta is therefore doing further research into ways of reducing packaging, but again, without compromising on quality or shelf life. And not only flour, but also animal feed is critically re-examined for its packaging.
